FULL REBRAND & INSTAGRAM HIGHLIGHTS
Films by Rach
Rach is a film maker in the Pacific Northwest that had branding done for her in the past that wasn't really resonating with her and how she wanted to portray her company. We took a step back and brought the logo into a more simple and straight forward look while playing with the beautiful ligatures of the font that was chosen. She wanted to keep the look of mountains but not have them be so literal so we went with this simple geometric take on the mountains and tied it into the actual text of the logo creating a nice flow and balance.
Make sure to check out on instagram: @filmsbyrach