Branding & Landing Page Design
Sara came to me with a vision: to create a Pilates studio that felt different, a welcoming, non-intimidating space where every body could move with confidence and connection. She wanted her brand and landing page to reflect that same feeling of calm strength and inclusivity.
Our goal was to build a brand identity that balanced mindful movement with modern simplicity. One that felt fresh, grounded, and approachable. The branding identity and landing page were designed to communicate warmth, community, and ease, while still maintaining a refined, professional aesthetic.
Objective:
Develop a cohesive brand identity and website for Stack Studio that embodies approachability, empowerment, and mindfulness. The design needed to appeal to clients new to strength training as well as seasoned movers, positioning Stack Studio as a safe and welcoming space for all.